Virtual communities
then, promise their users open, democratic, alternative spaces in which
they can find people with similar interests and opinions and in which
people are free to share and debate ideas in a safe environment without
fear of intimidation and petty prejudice. Such communities would indeed
be novel, welcoming and highly desirable spaces for many potential users.
However, a look at many virtual communities will reveal a different story.
Just as the ideal community has rarely, if ever, been achieved in physical
space, communities in cyberspace also fall short of these standards. Some
of the claims made as to the unique nature of such communities are now
examined.
Are virtual communities
more open and accessible?
Problems of access to virtual communities have been addressed by many
projects which provide free or affordable internet services in public
places. The best of these also provide training for potential users. However
access to cyberspace does not necessarily lead to use of the medium. Although
millions do connect to the internet regularly there are millions more
who do not or cannot. This leaves existing communities on the internet
denuded of many potential contributors. In addition, the main language
of the internet is English which excludes many from full participation
on the web. The technology is a necessary but not sufficient condition
for community building in cyberspace. Users have to be able to find virtual
communities, be motivated to join and interested in sustaining contact
with a particular group
Are virtual communities
more democratic?
Miles and Gershuny write that communication through computers can create
'new forms of social participation involving formerly marginalized
groups. The technology of the internet as an inherently
collective system, controlled by no one power and founded on non-linear
communication patterns so creating new organisational possibilities, permitting
new ways of thinking, breaking down old patterns of command and control
and discouraging linear, autocratic system management. Internet technologies
certainly allow direct links to be made between users. In theory, if armed
with a person's email address it is possible to send messages directly
to that individual bypassing any gatekeepers and without having to make
personal appointments which might be refused. This possibility for direct
lines of communication between individuals has been used to argue that
communication on the internet is less hierarchical than traditional forms
of contact and that the internet therefore allows the voices of many to
be heard . However it is likely that those who
protect themselves from unsolicited contacts in the real world will do
so in their online presence too. How many CEOs or members of government,
for example, will read and answer all their emails? Nevertheless many
networks have used direct emailing as a campaigning tool to make their
views known and to ensure that the recipients are aware of the strength
of feeling on a particular issue.
BY ALPHONCE BHOKE BAPRM 42527
No comments:
Post a Comment